The Gift Workshop

Digital Campaign


Louis Vuitton’s Gift Workshop is a showcase of specific products for the end of year celebrations. I worked on each part of this project, from the video to the animation which was showcased on the website and social media networks, to create a unique customer experience. The experience starts with a video of a Capucine handbag in the Gift Factory. At the end the viewer can choose to find their perfect gift or to explore the collection. In the first option, the user discovers, the perfect gift selection in two steps. In the second option, the online shopper explores all the products for men and women.

→ in team with Anne-Charlotte Pascal


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